DIGITAL MARKETING
DIGITAL MARKETING
DIGITAL MARKETING
MODULE I (SEARCH ENGINE OPTIMIZATION)
- Introduction to websites and digital marketing
- SEO and Types (off Page and On page)
- Learn best SEO Tools
- Website Design Practice
MODULE II (SOCIAL MEDIA MARKETING)
- SEO Analytics
- Social Media Marketing
- Build and Develop Facebook Marketing Strategies
- Facebooks Ads
- Twitter Marketing
- Linked In Marketing
- YouTube Mark
MODULE I (SEARCH ENGINE OPTIMIZATION)
- Introduction to websites and digital marketing
- SEO and Types (off Page and On page)
- Learn best SEO Tools
- Website Design Practice
MODULE II (SOCIAL MEDIA MARKETING)
- SEO Analytics
- Social Media Marketing
- Build and Develop Facebook Marketing Strategies
- Facebooks Ads
- Twitter Marketing
- Linked In Marketing
- YouTube Marketing
MODULE III (EMAIL MARKETING)
- Email Marketing
- HTML and Text Mails
- Working with Content and Landing Pages
Module IV (Content Marketing)
- Content Marketing
- Target Customers and Content Creation
- Content promotion, Analytics and Reporting
MODULE V (SEARCH ENGINE MARKETING)
- Working with PPC
- Ads on Google
- PPC Keyword List
- PPC Landing Page
- Building PPC
MODULE VI (Web Analytics)
- Working with Web Analytics
- Web Analytics Dashboard
- Google Analytics
ADOBE PHOTOSHOP
DIGITAL MARKETING
DIGITAL MARKETING
INTRODUCTION TO ADOBE PHOTOSHOP CS4
- Navigating Photoshop
- Menus and panels
- Opening new & Existing files
GETTING STARTED WITH PHOTOSHOP
- Exploring the Toolbox
- Applications Bar & the Options Bar
- Creating & Viewing a New Document
- Customizing the Interface
- Setting Preferences
IMAGES
- Zooming & Panning an Image
- Working with Multiple Images, Rule
INTRODUCTION TO ADOBE PHOTOSHOP CS4
- Navigating Photoshop
- Menus and panels
- Opening new & Existing files
GETTING STARTED WITH PHOTOSHOP
- Exploring the Toolbox
- Applications Bar & the Options Bar
- Creating & Viewing a New Document
- Customizing the Interface
- Setting Preferences
IMAGES
- Zooming & Panning an Image
- Working with Multiple Images, Rulers, Guides & Grids
- Adjusting Color with the New Adjustments Panel
- The New Masks Panel & Vibrance Color Correction Command
- The New Note Tool & the Save for Web & Devices Interface
- The New Auto-Blend & Auto-Align Layers Commands
RESIZING & CROPPING IMAGES
- Understanding Pixels & Resolution
- The Image Size Command Interpolation Options
- Resizing for Print & Web
- Cropping & Straightening an Image Adjusting Canvas Size & Canvas Rotation
WORKING WITH BASIC SELECTIONS
- Selecting with the Elliptical Marquee Tool
- Using the Magic Wand & Free Transform Tool
- Selecting with the Regular & Polygonal Lasso Tools
- Combining Selections
- Using the Magnetic Lasso Tool
- Using the Quick Selection Tool & Refine Edge
LAYERS
- Creating, Selecting, Linking & Deleting Layers
- Locking & Merging Layers
- Copying Layers, Using Perspective & Layer Styles
- Filling & Grouping Layers
- Introduction to Blending Modes
- Blending Modes, Opacity & Fill
- Creating & Modifying Text
PAINTING IN PHOTOSHOP
- Working with Colors & Swatches
- Creating & Using Gradients
- Creating & Working with Brushes
- Using the Pencil & Eraser Tools
- Painting with Selections
PHOTO RETOUCHING
- The Clone Stamp Tool
- The Patch Tool & the Healing Brush Tool
- The Spot Healing Brush Tool
- The Color Replacement Tool
- The Toning & Focus Tools
COLOR CORRECTION
- The Variations Command
- The Auto Commands
- Adjusting Levels
- Adjust Curves, Non-Destructively, with Adjustment Layers
QUICK MASK MODE
PEN TOOL
SPECIAL EFFECTS
ADOBE ILLUSTRATOR
DIGITAL MARKETING
ADOBE ILLUSTRATOR
- Introduction, Workspace & Navigation
- Selections
- Smart Guides and Rulers
- Fills and Stroke and Colour
- Gradients & Gradient Mesh
- Layers and Grouping
- Draw Tools
- The Pen Tools and Path Editing
- The Pencil Tools
- Brushes
- Symbols Tools
- Transform tools
- Cutting tools
- Charts and Graphs
- Working with Types
- Appearance and Styles
- Transparency and Masking
- F
- Introduction, Workspace & Navigation
- Selections
- Smart Guides and Rulers
- Fills and Stroke and Colour
- Gradients & Gradient Mesh
- Layers and Grouping
- Draw Tools
- The Pen Tools and Path Editing
- The Pencil Tools
- Brushes
- Symbols Tools
- Transform tools
- Cutting tools
- Charts and Graphs
- Working with Types
- Appearance and Styles
- Transparency and Masking
- Filters
- Effects
- Blending
- Pathfinder Operations
- Image Maps
- Image and Photoshop Integration
- Dynamic Type Treatments
- Auto Trace and Live Trace
- Live Paint
- Printing & Exporting
- Additional knowledge on Traditional & Modern marketing approach
- Student will have an opportunity to study various marketing promotion strategies
- Review session on Various Website and design
- Application of Digital Marketing Photoshop and Illustrator in the real time
6a. Powerful Placement Strategy
We follow a simple & powerful WIN WIN WIN Strategy. We encourage our students to make activities on daily basis, examination & Support in development of projects using the respective software's.
6b. Resume Writing Sessions
A good resume is important because it helps our CADDESk/ITDESK students to create first positive impression, demonstrate qualifications, and show a good fit for the job with all the the required skills
6c. Speed Up Examinations
6c. Speed Up Examinations
Speed up examinations makes the students to understand the Practical CAD Interview examinations
6d.Technical Sessions
6f. Awareness & Confidence Development Sessions
6c. Speed Up Examinations
Technical Session on Overview of Websites gives depth knowledge, practical awareness & important interview questions which will be facing during the Interviews & Career.
6e. Aptitude Sessions
6f. Awareness & Confidence Development Sessions
6f. Awareness & Confidence Development Sessions
Aptitude sessions can be beneficial in a number of ways for our CADDESK/ITDESK Students.
Aptitude sessions make the student active and participative and develops the ability of problem-solving skills.
6f. Awareness & Confidence Development Sessions
6f. Awareness & Confidence Development Sessions
6f. Awareness & Confidence Development Sessions
General awareness sessions gives the career guidelines and directional advices of how important are appointment letters, relieving letters, exp. certificates etc. and how to avoid career gaps. Steps to take in the organization for fast and quick growth, there by develops the confidence to students.
Low Communication Skills
Lack of Technical Knowledge
Low Communication Skills
We observe few of the students have the issue with communication.
- Problem of fluency
- Problem of sentence formation
- Nervousness during Interview
- Stage fear
We give separately english communication classes to weak students in english
Lack of Sofware skills
Lack of Technical Knowledge
Low Communication Skills
Few students does not have software knowledge & Few students may have software knowledge in 1-2 softwares.
But the students who have basic software knowledge in 1-2 softwares lag in speed, accuracy & perfection which lead to Failure during interviews.
To avoid this failure, we make our students to practice the software every day and develop project works.
Lack of Technical Knowledge
Lack of Technical Knowledge
Lack of Technical Knowledge
Few students believe that with only software knowledge they can get the jobs, but practically majority of the organizations take the Technical Interviews.
Technical Interviews focus on overall grip in the Fundamentals & Practical knowledge.
To avoid failure in Technical area, we specailly teach Technical and practical aspects to the students included with the software course programs.
Career Gap
Lack of Technical Knowledge
Lack of Technical Knowledge
Many students knowingly or unknowingly enter into the trap of Career gap, due which majority of rejections are observed.
We give special sessions to the students, how to show in resumes and present during the Inteview's about career gap.